Websites London - your showcase on the Internet

Many companies decide to reduce their budget, giving up individual projects in line with the existing visual identity. Instead, they prefer to buy a ready-made template available in popular marketplaces and implement it (most often for wordpress). Effect? The pages are clichéd, the code is written without any optimization, and on mobile devices the page is simply wrong. 

When creating websites in London (and many other locations), we often explain to clients how important it is to design a layout dedicated to their company. Aspects such as copyright, paying attention to details or optimization of UX solutions are decisive advantages for the decision on a dedicated project. Really worth!

A website may look effective and make a good impression, but often, without professional knowledge, it is vulnerable to hacker attacks and phishing attempts. 

Take, for example, a popular solution among web developers such as Wordpress. We noticed that most of the "programmers" are not aware of the need to block the publicly exposed API by default, so that any Internet user, knowing the appropriate address, has access to the full list of users with login privileges to the administration panel. What's more, we often encounter insecure forms with popular vulnerabilities such as XSS or SQL injection. 

When creating websites in London, we place great emphasis on this element of a professional website. Thanks to the use of the latest technologies and frameworks, we create websites resistant to the main threats of OWASP - the most popular methods of attacks.

In the era of mobile Internet, it has become very important to create websites according to the "mobile first" principle. This means that in the implementation process a lot of emphasis should be placed on reducing the page weight. Actions supporting this process include changing the size and formats of attached images, removing redundant and unnecessary code and minifying the remaining code. It is important that the servers hosting the published websites are located as close as possible to the target users who are to use the website. So the website in London cannot be placed on a server on the other side of the world. 

These and many other activities, such as using the cache or appropriate entries in server vhosts, are just a fragment of the ready checklist that our team carries out during each implementation.

In accordance with the principle from the point above - "mobile first", website development should be based on such implementation that its reception on mobile devices is as friendly as possible. Automatic adaptation of the website to the screen width, an appropriate menu dedicated to smaller devices or the replacement of high-resolution graphics with those of a lower weight are just some of the elements that we pay attention to when creating our websites in London.

"The only thing that is constant in life is change" - this timeless quote from the Greek philosopher can be applied in many fields. One of them is website development. In the early stages of the Internet, websites were created as static html files. It was not possible to edit anything other than by changing files.

Today, thanks to the advancement of technology, we have reached the stage where content editing is a natural function of a website. In addition to entering content into basic fields, we have the ability to create dynamic forms as well as flexible sections that allow you to enter content only in a way that will be consistent with the design assumptions. 

Today, when creating websites, we prepare each section so that it is reusable and the person editing it has as little chance as possible to make a mistake. We use advanced validation and equip sections with WYSIWYG editors - functions similar to the MS Word editor.

Taught by experience, we build applications so that, despite the assurances of our clients, never close the way to the development of created websites. Thanks to the use of modern frameworks such as Symfony or Vue, we can do it quickly and efficiently. It is enough to properly specify the tasks that we are to undertake and design mock-ups for this in order to be able to start the implementation. 

Unfortunately, not all solutions allow for such easy and affordable expansion. We have encountered problems many times when trying to edit basic functions such as multilingualism. That is why we decided to focus on proven and tested solutions created in response to customer needs and not those adapting their needs to existing solutions.

Even the most effective, secure and fast website will not be good if it does not fulfill the basic function with which it was created. In many cases, websites are to increase the reach of the company and sell. One of the cheapest ways to achieve these goals is to position your website well. A professional website should be optimized for specific search results - both in terms of defined phrases, through code and ending with graphics optimization. Good optimization can generate a significant percentage of traffic to your website.

This is the moment when you, as a customer, contact us with the need to create a website. Depending on how precise the information we receive from you at the beginning, we will send you a project brief to be completed or we will arrange a telephone interview to clarify the assumptions. Often, such a conversation is enough for us to accurately evaluate the project. 

However, if the website turns out to be more complex or is more perceived by us as a dedicated web application, we suggest a meeting at a time convenient for you - in London, any other city or online. 

There are also websites whose specification is so extensive that we can offer you paid design workshops, within which we will edit the scope of work, suggest possible solutions and jointly decide on the key modules and work schedule. Over the years, such workshops have repeatedly allowed us to significantly shorten the process of implementing a website by at least a few months.

As soon as we define the scope of work together, we proceed to the valuation of your website. Thanks to our internal valuation tool, we are able to prepare a comprehensively prepared offer even in a few hours. Then we will make an appointment with you to discuss the prepared quote. You will receive the documents that are the basis for the valuation of your website:

• In PDF (general)
• In the XLS file and in the online version (detailed with the tasks and their labor consumption)

After accepting the valuation, we start design work.

This step is divided into two main tasks: preparation of UX / UI mockups of the website and development of the graphic design of the website.

In the first one, we prepare a solution based only on symbols that represent real elements (e.g. symbols of buttons, pictures, maps, etc.), creating a kind of visualization of individual subpages and ways of navigating the target user on the website.

The interface design developed in this way, after its approval by you, is transformed into the final graphic design. Depending on the needs, at this stage of website implementation, we use materials provided by the client, photos from photo banks or we create materials on our own.

At this stage, we primarily make sure that the design is as readable and user-friendly as possible for the end customer, and that it is consistent with your visual identification.

After completing the graphic work, our team of programmers starts the implementation work of your website. Prepared graphics are properly cut, and the use of reliable and modern technologies makes your interactive website fast, intuitive, effective and safe.

During the implementation of your website, we take care of refining the details so that the website achieves the best results in Google Page Speed, thus supporting the work on SEO positioning carried out separately.

Each of the websites prepared by us in London is distinguished by its ease of expansion. Thanks to flexible sections, it is possible to easily add additional page elements, and thanks to the refined architecture, it is possible to easily expand the project with new languages or external integrations.

Based on years of implementation of websites in London, we know that even the best projects can be optimized and even the best programmers can make mistakes. That is why our testers, SEO and server specialists work together to prepare the best possible version of the proposed website even at the implementation stage. Only the tested version of the website gets your approval.

Having the green light, we publish the prepared and tested website on the target server. At the time of publication, we make sure that the production configuration allows us to fully monitor events on the website. Additionally, we submit the page to be indexed in Google so that it appears in the search results as soon as possible.

Publishing your website is not yet the last step we offer. We know that while the implementation of a new website is a very important element, our cooperation should not end there.

In addition to the standard 12-month warranty, in addition to website development, we also offer post-implementation support, SEO support and application monitoring so that you can rest easy after implementation.